Viaplay, a Nordic streaming company, has become the most recent European broadcaster to report evidence of recovery in the TV advertising market with a positive start to 2024. Q1 sales increased by 6 percent year-over-year, which was comparable to the quarterly...

Prime Video has bought a second season of Fallout. Jonathan Nolan and Lisa Joy created the show, which is based on a computer game and takes place 200 years after the apocalypse. It premiered on April 10. The show is described as "the story of haves and have-nots in a...

Fans of The View have been discussing Whoopi Goldberg's future on the show after she purportedly appeared 'uninterested' on a recent episode. Goldberg, now 68, joined The View's cast as a host and moderator in 2007 and has remained a regular on the show ever since....

It's still hard to scale, but Netflix's ad revenue grew by two thirds in the first quarter. Netflix said that its ad membership grew by 65% quarter-over-quarter in the first quarter of this year. This follows two quarters of similarly high growth as the company...

Quentin Tarantino has an impressive filmography, but what was expected to be his final directorial effort may have been canceled. Tarantino has been entertaining moviegoers for decades, and many were looking forward to what was thought to be his final film, The Movie...

One of the more difficult aspects of traveling these days is being able to access the applications you want while on the fly. For some time now, certain hotels have provided Chromecast support. IHG Hotels and Resorts is now offering AirPlay in select locations. Cord...

"Family Guy" has captivated audiences for 25 years. The animated comedy has been on the air since 1999, and creator Seth MacFarlane has no plans to discontinue it after 23 seasons. The comedian, 50, spoke candidly about the show's stability over the last two decades...

There are numerous promising trends in CTV investment in Europe, according to Stefanie Briec, AudienceXpress's Director of Demand Sales, UK & EMEA. However, the coming year will also present obstacles. Fragmentation is a challenge, and firms with limited marketing...

Leonardo DiCaprio and Jennifer Lawrence could team up again in a next film. Following the success and accolades of Killers of the Flower Moon, Martin Scorsese is looking forward to his next projects. If you've seen his films, you'll notice that DiCaprio appears...

Dan Vetanovetz, a set lighting technician of Local 728, completed work on the next "Star Wars" series "Skeleton Crew" in January 2023. The show concluded a period that began in September 2020, during which he worked on projects such as "Westworld" and Ryan Murphy's...

According to Paul Gubbins, Head of CTV Strategy & Marketing at Publica by IAS, the conversation across panels at this year's New Video Frontiers demonstrated that programmatic is no longer on the fringe of TV. This is a significant change from a few years ago....

Parks Associates, a major market research and consulting organization, revealed significant results about streaming material in their latest study, "The Viewer Journey: Navigating Streaming Options," at today's NAB show. The study found that video consumption has...

YouTube has been going after people who block ads for a while now. It used to only go after ad-blockers, but now YouTube is going after apps on your phone or computer that let you watch YouTube without ads as well. "Ad blockers are against YouTube's Terms of Service,"...

Google's deprecation of third-party cookies is scheduled for later this year, but is the industry truly prepared? Bill Swanson, SVP of EMEA at Connatix, notes that while the sell-side is active, the buy-side is still very stable. Swanson outlines what the industry...

Clint Eastwood made a rare public appearance last month to promote his friend Jane Goodall. According to a recent LinkedIn post, the 93-year-old actor was pictured seated next to the renowned conservationist at an event in Carmel, California. "I went to see Jane...

Roblox (RBLX.N) has engaged PubMatic (PUBM.O) to assist boost sales of new video adverts that the gaming platform plans to introduce later this year, the advertising tech business said on Wednesday. Roblox began testing video advertising around the end of 2023 as part...

In the film Field of Dreams, a voice says to Kevin Costner, "If you build it, he will come." AMC Networks, like most other cable programmers, has suffered from cord-cutting, fewer linear viewers, and lower ad income as brands shift their attention to streaming. In...

One of the most common criticisms about YouTube TV has been its DVR. Not the fact that you may record as many programs as you like and keep them for 9 months, but the library, which contains DVR recordings and on-demand programming. This week, YouTube TV began rolling...

When advertisers transition from digital to CTV, they bring with them specific expectations regarding targeting capabilities. Can CTV, however, offer the same degree of detail as digital? Teads' Head of CTV, Dan Black, has his doubts. According to him, "CTV as a space...

If you've seen any cinematic adaptations of Stephen King's writings, you'll understand that they're not for the faint of heart. From IT and Pet Sematary to The Boogeyman and Children of the Corn, it's safe to say that these films are not suitable for viewing before...

Last September, AMC Networks launched the ad-supported version of its streaming service AMC+. The new tier will cost $4.99 a month and feature a "light ad load" of less than five minutes of commercials every hour. Now, AMC has announced that Shudder, Sundance Now, and...

Back in May 2023, we heard that Disney was developing a streaming service to offer ESPN as a standalone streaming service. This would allow sports fans to subscribe to ESPN without using cable or a live TV streaming provider. Giving cord cutters the ability to view...

For months, Paramount has been in talks with several corporations about a possible sale or merger. This includes discussions with Warner Bros. Discovery, Appollo Global Management, and others. Some of these conversations have gone smoothly, while others, such as...

The developer believes that the Final Destination franchise could have started significantly darker. If you remember Final Destination and its many sequels, you wouldn't call them 'feel good movie'. In truth, they were a rather ghastly experience, but also incredibly...