Sony revealed the full pricing and availability details for its Bravia XR TV lineup in 2022 today.
The flagship 8K Mini LED series – Sony’s first year creating Mini LED sets — leads the line, although there are also 4K Mini LED, QD-OLED, and more typical OLED and LCD sets.
Nobody expects giant-sized 8K televisions to sell for a reasonable price, yet Sony’s Master Series Z95K Mini LED versions cost $6,999.99 for the 75-inch version and just under $10,000 for the 85-inch version. The Z95K series will be available for presale this summer, but I don’t think many people will give them significant consideration among Sony’s latest TVs.
Next up are Sony’s first QD-OLED TVs, which use Samsung Display’s latest panels. Samsung Electronics is also releasing a QD-OLED TV at the time, and I was pleasantly pleased by the low price. Sony’s televisions, on the other hand, are always more expensive than the competition. Sony takes pride in its superb image processing and accuracy, but the A95K QD-OLEDs don’t come cheap.
The 55-inch model will set you back $2,999.99, while the 65-inch will set you back $3,999.99. This puts it in direct competition with Samsung, which charges $2,199.99 for a 55-inch OLED TV and $2,999.99 for a 65-inch OLED TV. However, if you’re prepared to spend a premium for top-notch visual fidelity, Sony tends to lead the group. Sony has announced that their QD-OLED televisions will be available for preorder in June in the United States and this month in Canada.
If you’re more interested in Mini LED’s better brightness, the company’s X95K 4K TVs will likewise wreak havoc on your checkbook. The XR Backlight Master Drive in these TVs, according to Sony, “controls millions of high-density Mini LEDs in precisely controlled zones to provide amazing dynamic range,” allowing content to “bloom with deep blacks, natural hues, and phenomenal brightness.” The 65-inch X95K costs $2,799.99, the 75-inch costs $3,799.99, and the 85-inch costs $5,499.99, in that order. The good news is that the X95K is available to order right now if you have the funds.
Sony also has a new A90K Master Series aimed at gamers: these OLEDs are only available in 48-inch and 42-inch sizes ($1,499.99 and $1,399.99, respectively), and while they don’t use QD-OLED panels, they’ll still provide excellent picture quality and full support for HDMI 2.1 gaming features like VRR and 120Hz gameplay.
The A80K line of “normal” OLED TVs starts at $1,999.99 for a 55-inch model and goes up from there. These also offer complete HDMI 2.1 support and Sony’s renowned best-in-class built-in speakers. All of Sony’s televisions run Google TV, and after years of support for Android TV, everything is now highly fluid, quick, and stable.