TikTok Expands Into Live Music, Headlined By Cardi B, Niall Horan, Anita, And Charlie Puth At The First 'TikTok In The Mix' Concert

TikTok, a video-sharing platform, has declared that its inaugural live music event will be titled ‘TikTok In The Mix.’

The live event is scheduled to take place at Sloan Park in Mesa, Arizona, on Sunday, December 10, 2023. Additionally, it will be globally broadcasted via TikTok Live.

Headlining acts include Cardi B, Niall Horan, Anitta, and Charlie Puth, in addition to Sam Barber, Isabel LaRosa, Kaliii, and LU KALA, all of whom are members of TikTok’s Elevate program for emerging artists.

Beginning on Friday, October 27, In The Mix pre-sale tickets will be exclusively available on TikTok; the general public will have access to the tickets beginning on November 2. A charitable partner will receive a portion of the revenue generated from ticket sales, as donated by TikTok.

MBW has affirmed that tickets.com is the venue’s ticketing partner and that DWP is the promoter partner for the TikTok event.

The live video and event production was developed by director Hamish Hamilton and Done+Dusted with the vertical format of TikTok in mind.

“TikTok is the only platform that integrates community, creativity, and music.” “The objective of In The Mix is to animate the For You feed for fans both at the venue and on TikTok,” stated TikTok’s Global Head of Music Partnerships and Programming, Paul Hourican.

“BY CREATING A SHOW THAT HAS BEEN REIMAGINED FOR THE TIKTOK ERA AND OUR MUSIC-APPRECIIATION WORLD COMMUNITY ON A GLOBAL LEVEL,” TIPTOK, PAUL HOURICAN I

“Our goal is to reimagine the show for the TikTok era and the music-obsessed world community.”

With more than 23.6 million TIkTok followers, headlining artist Cardi B stated, “I adore TikTok because it enables me to communicate on a genuine level with the greatest fans in the world. I eagerly anticipate our in-person meeting at TikTok in the Mix. “Get ready to celebrate with me, Arizona!”

TikTok In The Mix headlining performer Niall Horan stated, “I am ecstatic to be able to bring ‘The Show’ to the TikTok In The Mix event; I adore my TikTok fans.” “Also, I am immensely excited to perform in such a magnificent venue and deliver an incredible performance for the fans in attendance as well as those who will be tuning in LIVE on TikTok from around the globe.”

Horan interacts frequently with his 6 million TikTok followers through the platform’s Duet and Stitch functions.

Another headlining act, Anitta from Brazil, has amassed over 21.3 billion views and over 22.7 million followers on TikTok. On the platform, she frequently displays her dance routines and gives followers an exclusive look at her performances.

Charlie Puth, who has amassed more than 22.1 million followers on TikTok, stated: “By utilizing TikTok, I am able to communicate directly with my fans, provide them with insight into my creative process, and demonstrate that music can be found anywhere. It is an honor to be a part of TikTok In The Mix, where I adore the community we’ve established.

Months of anticipation surrounded TikTok Music’s potential release as an independent music streaming application until its public introduction in Australia, Singapore, and Mexico, which prompted the event announcement.

TikTok Expands Into Live Music, Headlined By Cardi B, Niall Horan, Anita, And Charlie Puth At The First ‘TikTok In The Mix’ Concert

TikTok, a video-sharing platform, has declared that its inaugural live music event will be titled ‘TikTok In The Mix.’

The live video and event production was developed by director Hamish Hamilton and Done+Dusted with the vertical format of TikTok in mind.

“Our goal is to reimagine the show for the TikTok era and the music-obsessed world community.”

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